BlackBerry Z30, Analysis

The saga over the future of Blackberry has not caused paralysis when it comes to continue offering product. BlackBerry Z30 is the new smartphone franchise of the Canadian manufacturer, replacing the Z10 as a top of the range overlooking the Christmas campaign.

Z30 is also responsible for teaching BlackBerry 10.2, a major update of the operating system that is also coming to the rest of models equipped with it. Jump to five inches and improvements on a platform that already by itself we liked. Promises, no? Let’s see.

BlackBerry Z30, technical

BlackBerry Z30
Screen 5 inch SuperAMOLED
Resolution 720 x 1280, 295ppp
Processor Qualcomm Snapdragon S4, two nuclei, 1.7 GHz
Graphics processor Adreno 320
RAM 2 GB RAM
Memory 16 GB (expandable via microSD)
OS version. BlackBerry 10.2
Connectivity Wireless 802.11a/b/g/n, Bluetooth 4.0, LTE and NFC
Cameras Rear: 8 MP F2.2 / front: 2MP
Dimensions 140.7 x 72 x 9.4 mm
Weight 170 grams
Battery 2880 mAh
Price At the moment with Yoigo

Design

The first glance at the Z30 shows one of its greatest strengths: a design and outstanding and elegant finishes. Silver frame that in addition to just the front under the screen and the Blackberry logo is in part responsible for it next to the rear and finish which, despite being plastic, offers a very nice texture and leaves very good feeling in hand.

Buttons are still running right and the (micro USB, micro HDMI) outputs to the left upper button located in the central part. The back opens the phone, but with great difficulty. The set in any case fits really well.

where don’t get so good note the BlackBerry Z30 is the weight and size. Despite sitting well in hand, 170 grams is a high mark for a terminal in 2013 with five-inch and the usual brands of Samsung and others here (Note 3 weighs less with 0.7 inches diagonal) will notice it heavy.

The final feeling that remains with Z30 is a product in which everything is very well integrated, but that would come well lose weight. They would earn in battery and autonomy with these 170 grams, but other manufacturers have managed to take the step without penalizing either on the scale.

Screen

According to the specifications, the Z30 screen is also a step behind the market, both in resolution and pixel density. Not reach to offer at five inches fullHD SuperAMOLED again penalizes you if we compare it with other phones this year.

Even so, the performance of the screen of the Z30 is quite good and solvent for the vast majority of tasks. Very well at angle of vision, also approved outdoor Sun and, Yes, a multimedia experience – photos, video – that it languishes against the references in AMOLED (Samsung and its S4 or Note 3) and IPS (LG with the G2).

A higher resolution and some more brightness had aupado to excellence, but in any case we can say the Z30 have a bad screen but rather on the contrary, it is much better than their specifications indicate.

Software

No doubt the star of the package is to enjoy Blackberry 10, the system that broke a lance last year betting strong on the use of gestures to control the interface. When we analyze the system alongside the Z10 already warned that there was a learning curve, but overcome once one started to perceive as increased productivity, especially with regard to Messaging: email, social networks, blackberry Messenger, whatsapp, linkedin, etc….

Resulting in this becomes BlackBerry 10.2 and its Priority Hub, that it introduces automatic detection of priorities in the talks which the hub gathers. Depending on with whom we relate more, the system is able to prioritize the messages presented to us if we prefer, in a manner similar to the “Priority Inbox” in Gmail, but applied to all communications.

Other developments have to do with efficiency when it comes to view and respond to notifications. It is now possible to have a preview on the screen of the phone lock, so that by clicking on the icon of the service that warns us of new events, we can access the topic or start them (for example, issuer and subject of email, users who send us message in messaging and its start, etc…), of course can be switched off if we are not confident that someone can access the terminal and view sensitive information before release. Another BlackBerry 10.2 point is that we can now see the notifications and dispatch them from anywhere in the system, without having to go attend to your own application or on the hub.

In any case, the system still like us much both conceptually and in its approach to multitasking and control gestures. The buts come in any case on two fronts. One is the stability, after several weeks of use, we have had several cases of “freezing” in which the touch screen stops responding (solved by turning off and turning on, but a failure in any case) and the other is the already much-discussed apps topic. The Blackberry to have volume is notorious, but remains notable absences and also some moved from Android are noticed are not well integrated into a system (an example is Buffer which we can install but not using the Blackberry API so that you give us when you click share from any element).

Performance and autonomy

Again with the specifications in hand, BlackBerry Z30 is behind the references on the market that are based on Qualcomm micros. While they have not spared in RAM, the micro does not stop being a dual core at a significantly lower speed than that bring the franchise’s other brands.

In any case the terminal moves BB10 that gives pleasure. Fast and fluid in multi-tasking, if we have found a moment in that response has not been adequate was not having ten open applications and a lot of websites at the same time, but in contexts in which we wanted to go to rest the team and it has taken so long to enter and in return.

BlackBerry aims to that it has a range of 25 hours of ‘mixed use’, something that clearly is too generous. Even not being true, in autonomy the Z30 complies and it reaches almost to the day of heavy usage. At this point the specifications if they are an asset in favour and 2880 mAh battery note.

Camera

On paper the decision to keep 8-megapixel could have been a great decision by Blackberry if we take care of everything that affects the quality of a smartphone’s camera. However We do not find in the proposal of the Z30 a further sensor or a firm commitment to enter the battle of the “photographic” phones.

The experience is similar to which we were testing the Z10, It’s a camera that meets only in good light conditions but that neither they nor other worst is comparable to the references of the sector. If one believes in the high end of 2013 results and compares them with the Z30 it is clear that the quality of the Blackberry camera must assimilate it to a current range of medium/low and not to a franchise. If the Z10 was already behind, the difference over the competition has been enlarged in this Z30.

The opinion of Engadget about the BlackBerry Z30

If the Z30 is an Android phone probably it would be easy to execute it as a product far below their competitors in specifications, but Blackberry is not precisely in that war but for the full experience trying to differentiate themselves with their operating system.

This is a double-edged weapon, version 10.2 brings interesting new features and many will seem still more interesting for productivity in messaging, but not just be round in stability and much less in ecosystem of applications.

Z30 is known for design and finish, is also remarkable in autonomy and, despite specifications, approves on screen; power and, above all, camera are aspects in which Blackberry is behind what we have seen this 2013.

However, most Blackberry is clear doubts about the future. They need that developers, businesses and consumers trust that within two years the platform will continue to have support and that is something that today is in the air. While they succeed, Z30 is a product that keeps them in the market but on which need to improve enough to have that long-desired “franchise” that will attract more audience to your new system. If he had left in February this year the assessment would have been another quite different, but to finish it, falls somewhat short.

In favour

  • Design and personality
  • Autonomy
  • Improvements in BlackBerry 10.2

Against

  • Poor camera
  • Short specifications
  • Screen not full-HD
  • Are still missing key apps